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 Authentication at point of Dispense

For the first time in history every consumer product can get the level of anti-counterfeit protection designed for European Medicines by European Federation of Pharmaceutical Industries and Associations (EFPIA). Such a level of protection can be achieved by assigning Individual UPITag's containing the elements (1)UPC/EAN/JPN/ISBN/GTIN (2)Manufacture date (3)Batch/Lot number (4) Up to 20 charcter Non-sequential Alpha Numeric strings (NURANS) as serial number(5)Expiry date if applicable in a royalty free QR (2D) barcode to products for their life and providing a way for verification of the product at no cost to the consumer at the consumer facing retail location.

The human readable portion of the UPITag may also be read/scanned/processed by the purchasing consumer to authenticate the product using an internet application, smartphone app or regular SMS or voice call on confirmation of intent of purchase of the product. On verification, the product details like name of the product, serial number of the product, batch/lot number of the product are returned and the customer is prompted to confirm their intention of purchase of the product. Once the customer has confirmed their intent to purchase, the product serial number is put in abeyance in the database blocking any future products being sold on the same NURANS serial number and the customer details are registered to the product.

Interested in protecting your product and business prospects from counterfeits? Click here to contact us for a demo or sample UPITag's or just more information.